Marketing and Advertising Kumasi City Market is my priority – Adu Gyamfi
The General Secretary favourite among the three aspirants for the impending Kumasi City Market Traders Union elections, Michael Adu-Gyamfi has admonished to employ marketing and publicity to bring out the best of Kumasi City Market.
Touching the priorities on assumption of office, the number 3 contender on the ballot paper strategy is to identify and bring to bear numerous opportunities left untapped in the market, he averred.
He outlined the use of modern communication technology as a tool for publicity to put the market onto the national and global ladder not withstanding the promulgation of positve information as well.
Another area of interest which will augment the marketability of the facility is the introduction of events.
According to Mr Adu-Gyamfi, he has the creative intuition and experience to design suitable events and programs that can turn around the fortunes of the traders and transform the market.
He advised the traders to be circumspect over the choice of electing a Secretary because of the sensitivity of the office.
Considering the fact that this election is set to produce the maiden functional executives of the Kumasi City Market Traders Union, it is imperative that the would be Secretary commands the deserving skills and knowledge to set the pace for a smooth take off and he is convinced of standing tall among the other competitors.